UPDATE: Aug. 23, 2024, 11:20 a.m. EDT This story has been updated with the latest information about Prime Big Deal Days 2024, which has officially been announced for October.
Even though it feels like Amazon Prime Day just ended, it's time to gear up for yet another massive Amazon sale in just over a month. That's right, Prime Big Deal Days is back this October, and while it doesn't share the same name as the retail giant's flagship annual sale, it's still a pretty big deal (see what we did there?).
Here's what you need to know about Prime Big Deal Days 2024 ahead of the big event.
Prime Big Deal Days is basically Prime Day Part 2. The now-annual fall sale has been hosted by Amazon since 2022 (back then, it was called the "Prime Early Access Sale"), and is usually the perfect teaser for the storefront's Black Friday festivities. While Prime Day is still Amazon's flagship sale, the two-day Big Deal Days event has quickly become something you really don't want to miss.
SEE ALSO: When is the next Prime Day? Here's how long you have to wait.We don't know the exact dates of Prime Big Deal Days 2024, but we can make an educated guess as to when the sale will go live. We know it'll take place this October — the official announcement from Amazon says as much — but we also know that the past two iterations of the sale have taken place during the second week of the month on either Monday and Tuesday or Tuesday and Wednesday, and summer Prime Day typically runs Tuesday through Wednesday. So, with that in mind, our best guess for Prime Big Deals Days 2024 would be Oct. 8 through Oct. 9.
Prime Big Deal Days doesn't always have the same exact deals as Prime Day, but they're usually of a similar flavor. We expect to see fewer summer items and more fall stuff, though — think indoor products like gaming and home gym equipment, in addition to the usual discounts on big tech from Amazon, Apple, and others. Like with the Prime Day sale, we may also see some early deals going live before Big Deal Days, so stay on your toes.
In doling out many of its steepest price drops ahead of Prime Day 2024, Amazon kept things in the family. A slew of Echo devices from Amazon's in-house brand of smart home gadgets got slashed to all-time low prices for Team Prime, including the all-new Echo Spot (44% off), the Echo Show 8 (43% off), the Echo Buds with Active Noise Cancellation (71% off), and the Echo Frames (37% off, plus a free Echo Pop). Prime members could also snag five free months of Amazon Music Unlimited, three free months of Audible Premium Plus, and three free months of Kindle Unlimited if they hadn't subscribed before. Meanwhile, Prime Video rentals and purchases were up to 50% off.
Outside of the Amazon ecosystem, we saw some new all-time lows on big-ticket tech, including Apple devices, robot vacuums, and kitchen appliances. Highlights included an $800 M2 MacBook Air (20% off), a $300 Apple Watch Series 9 (25% off), a $450 Eufy X90 Pro (50% off), and a six-quart Chefman dual-basket air fryer for $70 (42% off). None of them had been labeled by Amazon as official early Prime Day deals, so anyone could take advantage of them — even non-members.
You have to be a Prime member in order to shop Amazon's Prime Big Deal Days. But if you don't want to commit to a monthly or annual paid subscription, you can still participate by scheduling a free 30-day trial of Prime around the sale. Just remember to cancel it as soon as Prime Big Deal Days is over to avoid getting charged.
We don't know of any official sales from other retailers just yet, but they do traditionally hold competing sales during Prime Day and Prime Big Deal Days. During this year's Prime Day event, Best Buy, Target, and Walmart all ran their own counter-sales, so we may see that happen again. Watch this space.
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